30 Aug 2021 - Design
If I say persona, you probably have an image in mind of what they look like: a name and a photo, some sliders, a quote, etc. I call these ‘template-personas’ and they are not useful. At best they offer a false promise: research once, reuse everywhere. At their worst, they are misleading us with stereotypes. Here are 17 alternatives you can use.
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21 Jul 2021 - Design
Summary for quick readers: personas have problems, but the idea of empathizing with people is nice. With Pokemapping we’ve invented a simple way to replace personas.
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27 May 2021 - Notes
There are a multiple reasons to write notes, such as storing information for later use, making your thoughts concrete and sharing information. There’s a lot of overlap in there: the best way to make thoughts concrete is by sharing them and the best way to store information so you can use it later is by thinking about it.
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26 May 2021 - Design
I love the design community. Really. And I appreciate all the hard work everybody’s doing in producing nice new content for free. Really!!
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13 May 2021 - Notes
I am investigating how real people write notes as an inspiration for finding my own way in note-taking. This is an ongoing project and I am looking for more examples in a survey, but I thought I could share the interesting stories I have already collected!
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